HOW TO GET STARTED ON PINTEREST

Let’s talk about how to get started on Pinterest because Pinterest is one of the easiest ways to drive traffic to my blog so I have been sharing some of the things I’m learning and that’s been working for me using Pinterest to make extra money to invest. I am literally watching my blog traffic grow more and more on Pinterest. And because I know I alottttt of my Instagram followers AND blog readers are not using Pinterest and have no idea where to start. I figured I’d take a step back and share this post on HOW TO GET STARTED ON PINTEREST! So let’s get into it.

About Pinterest

Pinterest was established in 2010 by Ben Silbermann. He is the CEO and co-founder of Pinterest. And this is his definition of the Platform; “Pinterest is the place to plan the most important projects in your life.”

Listen, Pinterest is a GOLDMINE. There are over 433 million users on Pinterest, saving beautiful things, important things, informative things, and things they want and love. The easiest way to explain it, Pinterest is a catalog of personal interests and inspirations boards.

Create An Account

Ok, now you have an idea of what Pinterest is, let’s create your account.

Go to Pinterest for Business and sign up for a business account… If you already have a personal Pinterest Account I highly suggest converting it into a business profile. When you switched Pinterest for business, you get analytics about your profile which help better understanding your audience and what type of Pins to create.

Create Your Creator Bio

I would suggest a Pinterest SEO friendly bio by adding specific keywords in your blog niche to your bio. You can add the keywords to your title and bio description. You can search for keywords, you can use Pinterest to search and grab those keywords in the dropdown menu. You can also look at related pins in your niche to get ideas. See what specific keywords or hashtags your competitors are using.

Create Your Boards

Now that your bio is filled out let’s create your PINTEREST BOARDS!!! Be very specific and as a niched as possible with your boards. Like Makeup For Black Women, How to Invest in the Stock Market, Cute Dresses for Every Occasion, etc. These are some of my boards but my niche is Fashion, Shopping, and Money. but definitely find other pinners in your niche and look at their board names and either use the same hashtags or similar!

I would suggest starting with about 15-20 active boards, but if you can’t CONSISTENTLY pin to ALL of those boards, don’t create that many, maybe start with 5-10. I currently have 50+ boards and I’m Pinning from my blog 20+ times per day using Tailwind scheduling platform.

How to create the actual board? You can your create boards by clicking the red plus sign on your profile and name the board.

Create Your Pins

And now the FUN PART, PINNING!!! It’s time to start creating pins!! Pinning is soooo much fun!! I share a lot of original pins from my blog and I create a Pinterest Infographic for every single blog post I do but I also RE-PINS related pins on Pinterest to drive more traffic to my Pinterest profile which in return drives more traffic here, to my blog.

I will do another post on creating GREAT pins but here’s a super quick breakdown. Focus on creating great pins that grab attentions think;

  • Beautiful bright images
  • Has a lot of white space in the graphics
  • Use BOLD fonts and bright colors
  • Use large size fonts size
  • Optimized with keywords
  • YOUR HEADLINE IS VERY IMPORTANT. So be specific, clear, catchy, and of course SEO friendly.

I’m always working on creating CREATE pins and I do A/B testing with most of my infographics to see which one lands better. And I use Canva to create my infographics but you are more than welcome to use any other image editing tool.

And that’s it, lol. I hope you find it useful and that you are able to get started on Pinterest and start driving more traffic to your sites and start making more money to invest!!

And of course, if you need help, or need a one on one crash course on Pinterest shoot me an email to hey@priiincesss.com. I can help you set up your Pinterest account, create your boards and of course come up with a Pinterest Pinning strategy!!

If this post was helpful I’m sure your your friends would love to learn how to get started on Pinterest too, share this graphic with them!

How to get Started On Pinterest was Published: September 2019…. Updated: May 2022

3 Comments

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